This Halloween, monsters are out and pop
culture is in! Everyone from Lady Gaga to the cast of the Jersey Shore is fair
game for this year’s trick or treaters. Damien Valadez, assistant manager of
Masquerade, a costume shop in New York, gave MTV the scoop on which star
costumes are the best sellers.
“Lady Gaga, of course, is very popular. Also
very popular is vampires, I assume because of 'True Blood.” As for which of
looks are the most popular for fans, the chameleon known as Lady Gaga topped
the list: “I'm not a huge expert on what these are, but the blue one,"
Valadez explained. "I think it’s 'Poker Face.' It’s all Lady Gaga licensed
products, makeup, glasses, hair bows. People were asking about the soda-can
wig. They were looking for plastic meat. We didn't have that, but people wanted
it.”
Aside from Lady Gaga’s
infamous meat dress, Justin Bieber seems to be a popular wig choice, as well as
the now infamous Jersey Shore wigs and costume accessories. Surprisingly (or maybe not so
surprising at all) Avatar costumes also seem to be one of the biggest sellers
overall for costumes: “I would say the biggest sellers in order have been that
'Avatar' stuff. [To be Na'vi] is definitely 1: the costumes, wigs, face
paint," Pierce Skinner of Halloween Adventure explained. "After that
it would be 'Jersey Shore,' which is also most popular with costumes, and then
I would say Lady Gaga, more in terms of accessories.”
So this year’s Halloween, the trendsetters are out en masse! But don’t worry if you can’t find a platinum blonde wig, or the right stilettos in the shops, Abracadabra Superstore’s Cody Hadricks says people are still up for the challenge of making a homemade costume: “I've had a lot of Lady Gaga and Justin Bieber. I think it's my last wig that we were styling for Bieber," she said. "People are coming in and trying their own Gaga-inspired look. 'Avatar' is popular, but still people are trying to come in and do it differently. [Also] vampires [across] the board, kids to adults.”
