New York City 9/23/2008 10:49:33 PM
News / Business

“Credit Crisis” Becomes a Hot Media Term in Mid-September

Trendrr Graphs Shows 36,324 New Stories in a Comparison of Popular Terms Used by the Media

In what many in the financial industry are calling the greatest financial crisis in decades, the problems with Fannie Mae, Freddie Mac, Lehman Brothers, and AIG have understandably grabbed the media spotlight with 36,324 news articles containing the term “credit crisis” written between September 6th and September 19th.  According to Google news, as measured and illustrated by Trendrr, a proprietary web tracking service, “credit crisis” went from 35,408 news mentions to 71,732, while surprisingly, articles containing the term “foreclosure” did not spike in the wake of the coverage of financial turmoil, going from 15,203  to 17,414 in the same period. In another comparison, the news media was more focused on “going green” in the previous month, as news results using that term had significantly more results than “credit crisis” prior to the recent turmoil. Coverage of the “Iraq War” continues to outweigh all those categories, despite the recent explosion in financial reports, with an average of over 90,000 news results. To continue following this trend, click here: Trendrr

“The ability to mash-up and look at trends using real time market intelligence provides a new visibility into the marketplace of ideas and can be a predictor of audience demand" said Mark Ghuneim, CEO and Founder of Trendrr and Wiredset.  

About Trendrr

Trendrr is an online service that tracks and graphs consumption trends and activity across the digital spectrum, including social networks, blogs, torrents, Amazon, Craigslist, Twitter, Google News and dozens of leading video sites. The platform allows users to easily track dynamic data trends over time; compare and mash up data using a virtual scratch pad, and share findings via embed codes, links and easy data exporting. Whether tracking the number of plays for a song across Myspace, the aggregate views and engagement data for a content segment on Youtube, the number of blog posts about a topic, or the news halo around any given company, person or term, Trendrr captures and illustrates accurate, real time market intelligence in an easy to use, digestible format. Designed as a dynamic service for individuals who want to track trends for free with an enterprise level solution for businesses, Trendrr reveals the truth behind the consumption of social media.