TinBu, a leading provider of interactive content to online publishers around the world, is pleased to announce that they have expanded the revenue generation capabilities within their interactive content channels. TinBu uses patent-pending technology to build and distribute interactive content channels in English, Spanish, German, French, Chinese, and Portuguese. Thousands of Web sites around the world are now using TinBu content channels to increase their page views, repeat site traffic, visitor satisfaction, and online revenue generation.
"TinBu's technology has allowed us to build out a network of interactive content channels that are now used by 1,000's of web sites around the world. In the process we are generating multiple millions of page views for our publishing partners every month, and we are seeing consistent growth in these numbers each and every month. As we continue to grow the number of online media groups that use our content, as well as the amount of interactive content channels we have to offer our partners, the opportunities to deliver high-value online advertising campaigns will expand substantially," said John Brier, TinBu's CEO. "As part of that process we have formed partnerships around the world with leading search, contextual, display, and cost per action advertising groups. We have integrated those platforms into our patent-pending technology, and added additional geo-targeting capabilities that will enhance the value of the advertising that appears inside our content channels that are used on our publishing partners Web sites," added Brier.
An example of how TinBu's technology delivers enhanced geo-targeted advertising solutions can be looked at as follows. If a media partner using TinBu's content channels has web sites spread across the nation, TinBu's technology will ensure that localized advertising that is specific to either the content channel or specific web site, or both, appear. A media partner with web sites in Boston, Atlanta, and New York would therefore automatically get advertising that is relevant to those specific locations appearing inside the TinBu content modules accessed by their audiences in each location. Furthermore, if the content module had a specific audience demographic profile - such as finance - the advertising can be tailored to both the local area and the content demographics.
"We plan to continue to enhance the revenue generation components available to our growing network of online publishing partners," added Brier. "In the near future we anticipate adding additional revenue generating features to include localized Yellow Pages look up, streaming audio advertising, streaming video advertising, and other high-value advertising components that will enhance the revenue generation and functionality of our technology and products."
TinBu plans to continue to grow their partnerships with online media groups around the world, as well as the amount of different content channels they make available using their patent-pending technology. The company also plans to expand into the parked page arena before the end of 2008 with a parked page content platform featuring integrated revenue generation, an example of which can be seen at www.TinBu.com/parkedpages .
About TinBu:
TinBu uses patent-pending technology to provide interactive data products to leading online and wireless companies worldwide. TinBu`s clients include AOL, AOL Latino, AOL Canada, AOL Mexico, Telemundo, MSN, MSN Español, MSNBC, USA TODAY, BellSouth, ATT, Media General, Clear Channel Television, CBS Television, ABC Television, Fox Television, CBS Radio, Boston Herald, Boston Globe, Tribune, Toronto Star, CBC New Media, My Red Fish, Local Solutions Networks, Motricity, uClick, St. Louis Post Dispatch, Hello Metro, New York Daily News, DirecTV, Univision, Terra Networks, Yahoo!, People PC, and many others.
