Montreal 2/2/2011 3:33:47 AM
News / Internet

South Africa’s Most Trusted Sports Book Launches SportsBet.co.za Affiliate Programme

One of the first sports books to offer an affiliate programme in South Africa has just launched using the Income Access affiliate marketing software, providing affiliates with a unique opportunity to leverage a blossoming sports betting market.

SportsBet, South Africa’s most trusted sports books, has just launched its affiliate programme using the Income Access software, offering affiliates the opportunity to promote live and up to date sports betting markets from around the world with up to 30% revenue share.

“We are one of the first sports books to offer an affiliate programme in South Africa, and with the sports betting market exploding, it makes for an opportune time for affiliates to come on board,” says Lisa Haines, CEO of Sportsbet. “We offer an attractive rev share deal that can be scaled to meet the needs of affiliates, plus CPA and CPA/rev share deals. We also put a strong focus on promotion and retention programmes, so that players stay and play longer.”

SportsBet.co.za offers up to the minute markets and competitive odds on an expansive range of national and international sports and horseracing events. They also offer live in the run betting on daily events, with the most competitive odds in the industry. To celebrate the launch of their affiliate programme, sportsbet.co.za is offering a first deposit free bonus of R100 to all new players who register. They also offer weekly promotions of up to 50% matching deposit bonuses, in addition to bonuses and incentives to help increase player retention.

For affiliates, they offer customisable marketing creative and mailer designed to promote a large range of sports and markets and increase conversions, as well as a referral programme designed to help affiliates increase their earning potential. “Our brand name is very important to us, so partnering with an equally trustworthy affiliate software provider was critical,” said Haines. “Income Access is a world-class brand in the iGaming industry with a strong reputation and robust reporting software. We are ready to leverage a very unique opportunity in South Africa, and using the right software will give us the tools we need to analyse, strategise and ensure all of our partners are successful.”

Sports Bet is using a white label version of the Income Access affiliate marketing software, in addition to the BEToptions gaming software, providing a simplified platform for punters.

About SportsBet
sportsbet.co.za is South Africa's most trusted online sports book. This well known family business goes back three generations and offers expert knowledge of wagering, providing our clients with better value for money and confident betting information. SportsBet.co.za is a licensed bookmaker in Cape Town, South Africa, fully regulated and licensed under the Western Cape Gambling and Racing Board.

SportsBet.co.za offers up-to-the minute markets and competitive odds on an expansive range of national and international sports and horseracing events. We also offer live in the run betting on daily events. Confidentiality and privacy is of prime importance at SportsBet.co.za. Our customers can bet with confidence knowing that bets will not be disclosed or publicised. Our values of honesty, integrity and loyalty give our clients the best online experience.Sportsbet.co.za uses Verisign SSL web server security technology. This proves we offer secure communications by encrypting all data to and from the site.

CONTACT INFORMATION
Sportsbet Affiliate Team
affiliates@sporstbet.co.za or jay@sportsbet.co.za

About Income Access
As a leader of the iGaming industry, Income Access is dedicated to providing solutions that are responsive to the needs of this sector. A commitment to innovation and customisation has allowed Income Access to partner with over 100 operators across all gaming verticals. The integrated marketing solution includes (1) award-winning affiliate software, (2) an affiliate network with over 18,000 members, (3) affiliate management, (4) search engine marketing services, (5) online marketing development, and (6) media buying. Income Access tailors its services to meet the specific needs and goals of its clients. Income Access works with the most trusted names in online gaming, including Ladbrokes, Victor Chandler, SportingBet, Jackpotjoy, Centrebet and Bingo.com.

CONTACT INFORMATION
Nicky Senyard
Income Access
514-849-8595
www.incomeaccess.com