Clearwater, FL 12/2/2008 11:14:20 PM
News / Business

Marketing blog: business marketing questions fielded by industry expert

Direct Marketer, Joy Gendusa, answers entrepreneurs’ marketing-dilemma questions on her blog to help anyone, whether a customer or not, to gain the know-how necessary to survive this economy.

CEO of PostcardMania, Joy Gendusa, has been giving out free marketing education to entrepreneurs for years.  Now she does it by asking entrepreneurs to ask her questions related to their marketing dilemmas via her blog.  She then answers those questions based on her experience in bootstrapping her multi-million-dollar company over the past 10 years.  Gendusa encourages business owners to seek her advice before spending their marketing dollars — whether they use her direct mail services or not.  “If business owners are educated before spending their hard-earned money, they will be more in control of their marketing dollars,” she said.

 

The risk for the entrepreneur today is where to put their money in the marketing machine.  Gendusa says there’s a lot to be learned about marketing – and one promotional avenue coupled with another can increase one’s business exponentially, if done correctly for that particular business.

 

To post a question on Joy’s blog, one can log onto www.postcardmania.com/askjoy.  Responses are posted expeditiously.

 

 

 

About Joy Gendusa:

Using a powerful, simple, extremely cost effective way of communicating with customers has earned Joy Gendusa Inc. Magazine’s recognition as the nation’s fastest growing direct mail postcard-marketing firm with year 2007 revenues at nearly $19,000,000.  Gendusa began in 1998 with zero investment capital.  Today, her Clearwater, FL firm called PostcardMania, employs 150-plus people and prints 4 million and mails 2 million postcards representing over 33,000 customers in over 350 industries each week. Visit www.postcardmania.com

 

 

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