Montreal, QC 5/3/2011 9:12:12 PM
News / Business

LadyLuck’s Introduces New Mobile Game and Hybrid Commission for Affiliates

LadyLuck’s has now introduced a new game to its mobile casino, called Sweet Treats. In addition to this new 5-reel, 25-line slot game, LadyLuck’s is introducing a hybrid commission structure, where affiliates can earn £1 per registration plus 35-50% in revenue share.

Income Access’ white label partner, LadyLuck’s, has a brand new mobile game for affiliates to promote. Sweet Treats, the new 5-reel, 25-line slot game features unlimited jackpots, and new players get £2.50 in free bets as soon as they log on plus 100% free cash match bonus up to £100 when they make their first deposit by card.

To celebrate the launch of this new mobile game that is compatible with the iPhone, iPad, iPod Touch, Android and most feature phones, LadyLucks’s is introducing a new hybrid commission structure for affiliates. LadyLuck’s affiliates can now earn £1 per registration plus 35-50% in revenue share.

“We’re very excited about Sweet Treats, and we’re also very pleased to be introducing our CPA deal,” said Glenn Elliott, Managing Director, Probability (Gibraltar) Limited. “We decided to introduce the CPA deal after receiving requests from affiliates—our goal is to accommodate affiliate requests when we can, and at the same time, create partnerships that are mutually successful.”

LadyLuck’s offers 17 games on mobiles and nine games on touch phones making LadyLuck’s the leading mobile casino destination. The name for their new tasty jackpot slots game was recently decided following a competition on their Facebook page.

The LadyLuck’s affiliate programme is run using the Income Access software solution, allowing affiliates to measure the effectiveness of their marketing campaigns and enhance their profitability and productivity through in-depth analytical tools and reporting. To help affiliates promote their mobile platform, LadyLuck’s has made both WAP and WEB creative available.

The Sweet Treats mobile game is free to download.

About LadyLuck’s

LadyLucks is owned and operated by Probability (Gibraltar) Limited, a subsidiary of Probability PLC, the specialist mobile cash gaming company listed on the London Stock Exchange. LadyLucks is dedicated to giving players the finest gaming experience available on a mobile phone. We are licensed by the Government of Gibraltar part of the UK gambling white-listed zone. Our parent company, Probability PLC, is the only Mobile Casino Company listed on the stock exchange that is 100 percent dedicated to mobile cash gaming. For more information about us, please visit www.probability.co.uk.

About Income Access

As a leader of the iGaming industry, Income Access (www.incomeaccess.com) is dedicated to providing solutions that are responsive to the needs of this sector. A commitment to innovation and customization has allowed Income Access to partner with over 100 operators across all gaming verticals. The integrated marketing solution includes (1) award-winning affiliate software, (2) an affiliate network with over 18,000 members, (3) affiliate management, (4) search engine marketing services, (5) online marketing development, and (6) media buying. Income Access tailors its services to meet the specific needs and goals of its clients. Income Access works with the most trusted names in online gaming, including Ladbrokes, Betfred, Victor Chandler, Sportingbet, Stan James, Jackpotjoy, Tombola, Centrebet and Bingo.com.

CONTACT INFORMATION

Nicky Senyard, CEO

Income Access

514-849-8595

www.incomeaccess.com

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