Interested in creating an organization that operates at peak
levels of performance? Understanding and applying basic concepts
uncovered from the study of the brain can alter the effectiveness of any
organization. A once widely-held belief was that people with higher IQs had
brains that worked harder, generated more energy, and consumed more glucose
(the brain fuel). However, researchers have since proven that exactly the
opposite is true. Surprisingly, smarter people have cooler, more subdued brain
scans than those with lower IQs. Smart brains are more efficient brains.
Consequently, using this theory in business can create more efficient
organizations.
"Studies have shown that when we are inexperienced, we have to make a
conscious effort to think about what we are doing," says Stephen Shapiro,
Innovation Leader and author of Personality Poker. "But later, after we've
become more adept, much of what initially took effort becomes more automatic.
If we apply this knowledge of the brain to how we run our businesses, it will
operate more effortlessly."
"The key to efficiency is doing what comes naturally," explains
Shapiro. "As an individual, understanding your innovation style, the
style that comes most naturally to you, will help you focus your attention on
activities where you can be most efficient. These are the areas where you are
innately 'smarter' and therefore, your brain operates better. When everyone in
your organization focuses on his or her unique innovation style, you end up
with a 'smarter' organization that creates and implements new ideas as
naturally as breathing."
Stephen Shapiro's recent book and personality tool, Personality Poker can help
individuals and teams alike to identify their natural innovation style. This
awareness ensures that each team member is focused on the most appropriate
activities to maximize throughput, decrease inefficiencies and fashion an
intelligent organization.
About Stephen Shapiro:
Stephen Shapiro is one of the foremost authorities on innovation and
collaboration, and has personally touched hundreds of thousands of lives in
over 40 countries. While Stephen's insights apply to virtually any
organization, big or small, he has contributed to shifting the innovation
culture for such Fortune 500 organization as Staples, GE, BP, Johnson &
Johnson, Fidelity Investments, Pearson Education, Nestlé, and Bristol-Myers
Squibb. As the founder and creator of a 20,000 person internal innovation
practice within Accenture, and advisor to hundreds of organizations worldwide,
Stephen possesses a rare and extensive arsenal of tools allowing him to arm any
organization with the knowledge they need to shift their most threatening
challenges. His most recent project, Personality Poker (http://PersonalityPokerBook.com
), released by Penguin Portfolio in October 2010, is a card game that has been
played by over 25,000 people in boardrooms and living rooms around the world.
Contact:
Deborah Shapiro
24/7 Innovation
2001 Marina Drive Suite 807
Quincy, MA 02171
773-213-4485 begin_of_the_skype_highlighting 773-213-4485 end_of_the_skype_highlighting
