Pro Step Marketing, a real estate-focused marketing strategy, design and implementation firm, worked with Donald Puryear of RE/MAX Metro in Houston, TX to develop a comprehensive marketing strategy to expand his online presence. The results of this strategy include a custom website with advanced search tools and search engine-friendly content.
Visitors using the new custom website will find easy-to-follow navigation, compelling copy, helpful resource tools and advanced property searches. Available properties in the Inner Loop and Greater Houston, TX, real estate markets are easily accessible to site users - only one or two clicks away. Additionally, site visitors can find information about distressed properties and even sign up for free email updates on properties that suit their particular criteria.
A new search engine optimization program was also implemented that will eventually move the Houston, TX real estate website up in the natural search engine rankings on such major search engines as Yahoo!, Google and MSN. This part of the marketing strategy will lead to more recognition throughout the community and on the Internet. Rankings vary depending on the search engine.
Puryear is a real estate professional who goes out of his way to assist buyers and sellers. Puryear used Pro Step Marketing's knowledge and experience to guide him through the development of the new website to better assist his clients.
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