US
demand for home organization products will increase 3.6 percent annually to
$8.6 billion in 2015.
Sales of home organization products weakened during the 2007-2009
recession, but the expected recovery -- particularly the rebound in residential
construction and consumer spending -- will support demand going forward. Gains will be supported by the introduction
of decorative and specialty home organization products as well as by the strong
growth in larger, more expensive closet and garage systems. These and other trends, including market
share and product segmentation, are presented in Home
Organization Products, a new study from The Freedonia Group,
Inc., a Cleveland-based industry market research firm.
Bins,
baskets and totes accounted for the largest share of home organization product
sales in 2010, with 37 percent of the total market. Demand for modular units is expected to post
the fastest annual gains among home organization products, rising 4.9 percent
annually through 2015. The interest in
organizing closets and garages also benefits demand for modular units since
these two areas account for the majority of modular unit sales.
Sales
of home organization products for use in garages are expected to post the
fastest gains, rising 5.5 percent per year through
2015. In part, this reflects the
relative immaturity of the garage storage market. However, advances will also be aided by
increases both in the share of homes with garages and in the average size of
garages, along with consumer desires to make the garage space suitable for
hobbies or other activities.
Metal and wire home organization products accounted for the largest share of sales by material type, with just under one-third of the total in 2010. These products are also expected to post above-average gains through 2015, benefiting from strong growth in sales of modular units and cabinetry organization accessories. However, demand for wood- and laminate-based products is expected to post the fastest gains over the forecast period, driven by strong increases in modular units and shelving, including higher-end closet systems that resemble furniture and fine cabinetry.
The Freedonia Group is a leading international business research company, founded in 1985, that publishes more than 100 industry research studies annually. This industry analysis provides an unbiased outlook and a reliable assessment of an industry and includes product segmentation and demand forecasts, industry trends, demand history, threats and opportunities, competitive strategies, market share determinations and company profiles.