Huntersville, NC 4/2/2009 3:47:41 AM
News / Business

Pro Step Marketing to host educational webinar focusing on helping distressed homeowners

Pro Step Marketing, the leading web development and strategy firm for the real estate industry, will sponsor a webinar “How To Market To Sellers Facing Foreclosure,” on Tuesday, April 7 2009 from 1-2 p.m. EDT. This live web conference will focus on how to market from print to web to increase your listing inventory in the short sale niche while helping sellers who are facing this hardship. 

“It’s great that agents are versed and trained on how to handle a short sale transaction,” said Tricia Andreassen, CEO/Founder of Pro Step Marketing and Industry National Speaker/Trainer. “With this webinar, agents can learn from top experts in the real estate industry on how to roll out a marketing plan step-by-step to reach homeowners in need.

During the webinar, Andreassen will present a new short sale marketing system, developed by Pro Step Marketing, for agents to have a turn-key marketing plan from start to finish that can help homeowners and at the same time generate quality leads. This system features a website with fully developed content about the differences between foreclosures and short sales, informational free reports, a built-in blog and more. In addition, the system includes tools such as a postcard to mail to certain farm areas or zip codes, “stealth ads” to connect with the consumer, and press releases to reach the media in their hometown, as well as being featured in a national real estate directory for foreclosure/short sale real estate specialists. Due to its relevance and the credibility it offers, this system is exclusive to one real estate professional in one specific zip code.

Andreassen adds, “I remember being a foreclosure specialist in the early 1990’s as a Realtor® and struggling to find ways to connect with sellers, before they reached a point of no return where foreclosure was their only option. Now with resources such as the Internet and online services, there are ways for us to get the message out… the message that there can be options other than the foreclosure route. “As a Realtor ®, it is our responsibility to help homeowner’s in need. If we help them today and help them get back on their feet, they will be grateful and a client for life.”

Statistics show that 50% of homeowners facing this stressful situation often ignore the issue and that doesn’t have to be. There are options such as a short sale, especially if the homeowner works with an experienced REALTOR®, to provide them assistance in showing the lender the hardship situation and other real estate documentation.

Pro Step Marketing, located in Huntersville, NC, provides real estate web design, strategic planning and education services to real estate agents across the country, along with logo design, branding services for print and web, website design and development, including lead integration strategies, and search engine optimization. Pro Step Marketing has a team dedicated to pulling all the pieces together so its clients can finally get the results they’ve always wanted from their real estate marketing strategy.

To reserve your webinar seat, visit https://www2.gotomeeting.com/register/245012223.