Author, publisher, and columnist John Longenecker has been monitoring Corporate Social Responsibility for more than ten years.
Identifying new hazards for Business is easy enough in today’s environment, but ensuring an enduring Business model is the tough part. The CSR activists have a name for it, which, itself, is part of the intrusion and belligerence of the movement worldwide.
What America needs is for Business to succeed for America to succeed, and with new mandates, the future doesn’t look too good on that. Longenecker has created a new paradigm which he believes is perhaps the most powerful approach to turning the lemon of intrusive CSR and government dictates into sweet lemonade, and even to lift a glass to celebrate triumph over a global hostility to Capitalism.
"It’s a process of knowledge, insight, and courage," Longenecker begins, "and it ought to work globally first by renewed example here." Longenecker observes that what happens around the globe can make business life here easier, and so it goes.
Applying that process, Longenecker notes, will regain powerful credibility, leadership, integrity and real stimulus for American Business as world leader.
Longenecker sees a powerful connection between gun rights, and how American Business can regain its lost freedoms, too.
See the first instalment of his series at Examiner.com
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