US demand for janitorial equipment and supplies (excluding chemical products) is forecast to advance 2.4 percent per year to $7.6 billion in 2013, moderating from stronger growth registered during the 2003 to 2008 period, due almost entirely to an expected deceleration in price increases. Gains will be supported by new product development activity, leading to increased sales of higher-value goods. Innovations will be increasingly focused on better ergonomic equipment design and products that address environmental concerns. Market expansion will also be supported by growing floor space in the institutional building market, a key user of janitorial equipment and supplies. However, overall gains will be limited by slowing advances in the total amount of US nonresidential floor space, as well as by weakness in nonresidential building construction expenditures. These and other trends, including market share and product segmentation, are presented in Janitorial Equipment & Supplies, a new study from The Freedonia Group, Inc., a Cleveland-based industry research firm.
Manual cleaning products are expected to see the fastest gains of any major product segment through 2013. Product innovation will play an important role in manual cleaning product market growth. For instance, wipes will register the strongest growth of any individual product, with increased utilization supported by the development of special-purpose goods. Other individual products expected to post above-average sales gains include backpack vacuums and multipurpose floor machines. These items offer versatility and efficiency. Manufacturers of manual floor cleaning accessories, such as dust pans and mop wringers, will also benefit from increases in manual cleaning product sales.
The institutional building market is projected to post the strongest growth of any major market segment through 2013. Advances in this market will be supported by increasing institutional floor space. Furthermore, growing concerns over contamination and air quality in schools and healthcare facilities will bolster janitorial equipment and supply demand in this market. The industrial building market will post the second fastest gains through 2013, driven by an upturn in production following an extended period of decline, as well as by worker health and safety concerns.
The Freedonia Group is a leading international business research company, founded in 1985, that publishes more than 100 industry research studies annually. This industry analysis provides an unbiased outlook and a reliable assessment of an industry and includes product segmentation and demand forecasts, industry trends, demand history, threats and opportunities, competitive strategies, market share determinations and company profiles.