A local restaurant owner says that buying personalized cups is the reason for his newfound success. The young entrepreneur found himself in advertising hell at the start of the year and believes that buying personalized cups and coasters from Drinkware Company was the best business investment he’s ever made.
Frank Lee, owner of a local eatery opened the restaurant in June, 2007 and experienced abysmal sales in the beginning. With so much dining competition within the area, he believes that a lack of effective advertising simply did not draw enough patrons. After he purchased personalized cups and drink coasters from a local Keego Harbor based drinkware supplier, his reputation boosted and business began to flood in.
“I was having trouble accumulating enough money to effectively advertise. I’d heard that personalized cups and drink coasters were an effective and inexpensive way to advertise so I gave it a try,” said Lee.
Customers began frequenting Lee’s eatery and commenting on how stylish his drink coasters and newly personalized cups were. Lee discovered that most of the patrons who commented on the aesthetics of his drinkware became loyal customers and are now regulars at the food and beverage establishments.
“I had no idea that something as seemingly insignificant as personalized cups and drink coasters could make such a large impact. I was literally drowning in debt, and now have enough breathing room to stop worrying about putting the real estate back on the market. It’s all about the little things that make a huge impact,” said Lee.
Next time you’re having a beer, pay attention to the cup you’re drinking from and the drink coaster in front of you. Business owners can tell you that a pleasing appearance is not an accident.
For more information on personalized cups, drink coasters, and other customized drinkware, visit http://www.drinkwarecompany.com/.
