What is Palladium?

Palladium is a white precious metal that is a member of the platinum group metal family. It is mined in some of the same places as platinum and shares similar scientific qualities with the other metals in this group. It stays white, is durable, and as time goes on, even more new jewelry applications for this metal are inevitable. Yet, the most exciting thing about palladium is that it is precious and pure. Jewelry created from palladium will stand the test of time.

Here are some additional facts about palladium:
• Palladium is one of the earth's great white precious metals.
• Palladium jewelry offers some of the finer qualities of platinum but currently costs less. It even costs less than gold.
• While platinum will always remain the hallmark for white metal jewelry, palladium is a close relative that can step in and get the job done.
• Palladium is hypo-allergenic.
• Palladium is naturally white, so rhodium plating is not necessary.
• Palladium is durable, so wedding rings made of palladium will last.
• Palladium's purity and preciousness make it an extremely attractive value when compared to the lesser non-precious jewelry metals, like titanium and tungsten.
• Palladium is a better choice over white gold when platinum is not an option for your jewelry purchase.

For additional help with choosing the right metal for your jewelry, download Novell’s free brochure – “Choosing the Right Metal for Your Bridal Jewelry.”

Customization Sets Novell Wedding Bands Apart From All Others
Novell Design Studio prides itself on continually bringing innovation to the wedding band industry. The company currently specializes in customizing its designs to suit individuals’ particular needs, tastes and diverse lifestyles. Since no consumer should just have to settle for what is on the shelf, Novell can specially create almost all of their wedding band styles in many variations – wider, narrower, in different metals (platinum, palladium or gold), with different finishes, and much more. Novell's wedding bands are sold at over 1,000 authorized retailers nationwide. Visit www.novelldesignstudio.com to find the authorized retailer in your area.