"Sprint, the last Big 4 U.S. carriers is still offering an unlimited data plan that really includes unlimited data."
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2. We suggest that if you have a family member who needs an unlimited data plan they sign up today, not tomorrow or in October, because Sprint may get rid of their unlimited data plan because the iphone 5 is rolling out. Please take action today, you may be grandfathered so you can enjoy the benefits of unlimited data without paying the outrageous prices.
3. The cost of ownership of a smartphone user on Sprint who is on the unlimited data plan is under $1,620 dollars a year. That same customer using the same amount of data usage on either the Verizon or the AT&T data plan is spending $3,200 a year on their data + voice plan. With the economy the way it is going, more and more savvy business owners are putting their employees on the Unlimited data plan versus the tiered plans offered by AT&T and Verizon.
"However, the company's CEO admits that he can't promise that this policy will be in place forever. All of other top carriers have moved away from their "all you can eat" data plans. Both AT&T and Verizon have switched to a tiered system in which customers pay for the ability to wirelessly transfer certain amounts of data each month. T-Mobile announced today that it's following suit. Sprint, on the other hand, still has a plan that's just that: unlimited. This has become the focus of the company's marketing efforts. But some have wondered how long it can carry on -- will it eventually reach a point where its network can't handle the data traffic from all its users transferring vast amounts of data?"
"Sprint Chief Executive Dan Hesse, above however, said Virgin and Sprint's respective situations are radically different. (Credit: CBS/Sprint)
"Think of it as two different solar systems," Hesse told reporters during a roundtable discussion yesterday. Still, Sprint will eventually have to do something similar, or begin implementing a usage-based system similar to AT&T and Verizon, analysts say. "The reality will hit Sprint as well," Bakhshi said. "Whether it's six months or 12 months, it depends on their tolerance for pain." Roger Entner, an analyst for Recon Analytics, said he believes Sprint will hit that point in five to six quarters, when enough heavy users begin to make their presence felt. Hesse said in September that Sprint he wouldn't rule out some form of data limit. "If I have an all-you-can-eat buffet, and the entire New England Patriots football team shows up for dinner, it's going to run me out of business," he said at the time. Hesse wasn't any clearer yesterday. "It could be an issue," he acknowledged. He said the company looks at the traffic load every few months, and are looking to ease the burden by using other wireless sources such as Wi-Fi. "Nothing's a guarantee that it's forever."source: http://news.cnet.com/8301-1035_3-20080911-94/how-long-can-sprint-keep-its-unlimited-plans-up/#ixzz1XBk9j400, Maximum Tech June 2011 Issue,
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