Kari Warberg Block faced a rodent infestation that endangered her family, but she could only find repellents laced with poison. So this courageous, inventive mom created her own product to do the job without risk to humans, pets or the earth. The Balancing Act on Lifetime Television welcomes Block to recount the amazing creation of Fresh Cab Original Mouse Pouch, the first and only EPA-certified “green” rodent repellent registered for indoor use. The segment airs July 1st and in the weeks that follow.
“People can peacefully co-exist with nature,” said Block, founder and CEO of Earth Kind, Inc., and a recognized expert on natural rodent repellents. “Isn’t it better to keep pests out from the start, rather than killing them?”
Rodent control is a challenge facing a quarter of the population, with 28 percent of households purchasing rodent-fighting products, according to Pest Control US published by Mintel International Group Ltd.
After moving to a farm and finding no safe and suitable way to eradicate rodents and still protect her children and pets, Block created Fresh Cab Original Mouse Pouch. It doesn’t kill, it repels, making it humane as well as effective.
Earth Kind Inc. is a value-based, woman-owned company that purchases ingredients from small farmers to help the community and maintain environmental sustainability. It also supports people with special needs, employing 45 developmentally challenged individuals.
Fresh Cab is 98 percent non-petroleum based, so it’s non-toxic and earth friendly. “Also,” she notes, “we refuse to use plastic packaging which ends up in landfills, taking years to degrade.”
“Fresh Cab,” she says, “is the natural, harmonious way to resolve rodent infestation in the home, garage, vehicles, outbuildings and cabins.”
“It seems everyone is thinking ‘green’ these days,” says Doug Campbell, Executive Vice President of Programming, BrandStar Entertainment, the producers of The Balancing Act. “Fresh Cab is a thoughtful twist on a traditionally messy situation.”
For more details, visit www.earth-kind.com.
About Brand Star Entertainment The Balancing Act: The Balancing Act TV show on Lifetime Television is America’s only morning show about women, for women, trusted by women. Celebrating life and all there is to accomplish, The Balancing Act inspires and empowers with entertaining and educational segments, placing women in the best position to achieve success in every area of their lives. The show is produced by BrandStar Entertainment and airs on Lifetime Television 7 a.m. Eastern/Pacific (check local listings). Additional information and each segment can be accessed on the show’s website, www.TheBalancingAct.com. Each episode is also available on www.Google.com/video and www.YouTube.com. Sign up for the show’s newsletter at www.thebalancingact.com/join.php. For more details about BrandStar Entertainment please visit www.brandstarentertainment.com.
Media Contact:
Kay Renz
561-654-8151
954-979-8323 x 250
