Team Escalade Texas (www.TeamEscaladeTexas.com), Texas Cadillac’s multimarket, multi-media campaign involving six charities, 19 celebrities, four cities and one bold drive to change lives, is visiting these events in the Houston area in October. Stop by Team Escalade to Vote, Share, Act!
Houston:
Bayou City Art Festival 10/8-10/9, 10am-6pm
in front of City Hall, around Hermann Square, and Sam Houston Park
Galleria 10/15, 11am-3pm
5085 Westheimer Rd.
Celebrities in attendance: Zina Garrison, Laura Wilkinson for Special Olympics, Team Champion;
Matt Bullard for Ronald McDonald House Charities, Team House; Dan Pastorini, Reid Gettys for Cure Duchenne, Team CureDuchenne; Alphonso Roundtree for YMCA, Team YMCA; Mike Renfro, for Taylor’s Gift, Team Gift; ND Kalu for Love Hope Strength, Team Strength.
Clear Lake:
Space Center, 10/22,10am-6pm
1601 NASA Parkway
Team Escalade Texas was launched Sept. 22 to increase interest, volunteers and donations for six Texas charities. The campaign continues through October 30, 2011. Log onto www.TeamEscaladeTexas and vote, share and act for your favorite charity.
Football great Drew Pearson is leading Team Escalade Texas. The celebrities joining Drew Pearson and the participating charities in Team Escalade Texas are:
Cure Duchenne – Team CureDuchenne (http://www.cureduchenne.org)
Daryl Johnston, Rocket Ismail, Dan Pastorini
Taylor’s Gift Foundation – Team Gift (http://www.taylorsgift.org)
Everson Walls, Danieal Manning, Mike Renfro
Ronald McDonald House Charities – Team House (Dallas: http://www.rmhdallas.org; Fort Worth: http://ftworthrmh.org; Houston: http://www.rmhc-houston-galveston.org; San Antonio: http://www.ronaldmcdonaldhouse-sa.org)
Randy White, Jay Novacek, Matt Bullard
Special Olympics Texas – Team Champion (http://www.sotx.org)
Carly Patterson, Laura Wilkinson, Zina Garrison
Love Hope Strength – Team Strength (http://www.lovehopestrength.org)
Mike Modano, Brent Severyn, N.D. Kalu
The YMCA – Team YMCA (http://www.ymca.net)
Brian Cardinal, Derek Harper, Alphonso Roundtree
The six charities have had PSAs produced for them by Texas area Cadillac dealers who also have provided them with assets to publicize and promote the PSA. Now people need to vote, click and share on the charities’ videos at www.TeamEscaladeTexas.com. The charity that receives the most votes (calculated on midnight October 30, 2011) will win additional advertising support valued at $150,000.
The participating Houston Cadillac dealers are:
Houston Area Cadillac Dealers - www.houstonareacadillac.com
Tom Peacock Cadillac – 15480 North Freeway, Houston, TX 77090 (281) 443-7700
David Taylor Cadillac – 9120 SW Freeway, Houston, TX 77074 (888) 221-6110
Sewell Cadillac of Houston – 12221 Katy Freeway, Houston, TX 77079 (281) 496-8700
Stewart Cadillac, L.P. – 2520 Main Street, Houston, TX 77002 (713) 874-0900
Ron Carter Cadillac – 18100 Gulf Freeway, Friendswood, TX 77546 (832) 369-8331
Ron Craft Cadillac – 4114 Interstate 10 East, Baytown, TX 77521(832) 514-4146
Sand Dollar Autoplex – 8020 Broadway, Galveston, TX 77554 (409) 877-4140
About Cadillac
Cadillac has been a leading luxury auto brand since 1902. In recent years, Cadillac has engineered a historic renaissance led by artful engineering and advanced technology. More information on Cadillac can be found at media.cadillac.com.
About Team Escalade Texas
Team Escalade Texas is a charity challenge sponsored by Texas Cadillac Dealers that aims to increase public awareness and support for vital Texas charities. Six teams, 19 celebrities, Four cities and one bold drive to save lives. The challenge runs through Oct. 30, 2011. Vote, Share, Act on www.TeamEscaladeTexas.com.
Media Contacts:
Lisa Taylor
lisa@TrizCom.com
214-914-1099
Or
Jo Trizila
jo@TrizCom.com
o: 972-247-1369
c: 214-232-0078
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