Phoenix 10/26/2011 12:10:32 AM
News / Business

Dynamic Search Lead the Phoenix SEO Pack with Bing Optimization

Arizona SEO, SEO Arizona

Phoenix based SEO company Dynamic Search have set themselves above the competition by providing a service that will specifically target search engine optimization for Bing as well as the standard SEO approach to racing to the top of Google.

There are several reason why SEO companies need to pay close attention to the rise of Bing. For a long time now, Bing doubters have written off its chances of affecting Google's dominance. However, these latest statistics prove that doubters need to re-evaluate their stance on the issue. As one of the leading SEO Arizona companies, Dynamic Search understand that it is imperative to pay close attention to Bing's user activity. One of the key factors in the future growth of Bing may be their affiliation with social networking giant Facebook. Whilst Google have chosen to resist Facebook, Bing have embraced it, factoring Facebook 'Likes' directly into search engine ranking. Google have chosen to launch their own social networking website Google+ in an attempt to overthrow Facebook.

Most people are only likely to be able to name ten searches engines at the most. However, there are thousands of search engines on the internet. They cater to specific content and specific countries. Not all of them are trustworthy or reliable, and most are not worth mentioning. The top three search engines that most people will have heard of and used are Bing, Yahoo and Google. Together, those three search engines account for almost 95% of all online searches conducted in the US.

Yahoo is the oldest of the three, as it was founded by 1994. Google was founded four years later in 1998. Bing is the newest, having replaced Microsoft's Live Search brand in 2009. In the early days of the internet Yahoo was the most popular and widely used search engine, however, in the year 2000 it started using Google's engine to power its searches. It now uses Microsoft Bing's engine which means that really there are only two top search engines.

Google is the clear and dominant market leader at this point in time. It was recently reported by Experian Hit wise that as of August 2011 Google was responsible for almost 65% of the US Search Engine Market Share alone. The word Google has even become an acceptable verb; I.e. “to Google” and in 2006 it was entered in to the Merriam-Webster Dictionary. Worryingly for Google, recent reports show that Google's usage over the last six months has been consecutively dropping by 1% whilst Bing's usage has been increasing by an impressive 3% each month. The same Experian Hit wise report shows that Bing powered searches have now crossed the 30% mark in the US. This may not sound like a lot when compared to Google, but it is the rate of growth which is key. In March 2011 Bing search ratio was under 15%, so to break 30% by August is an impressive achievement. If that growth continues at the same rate then it could give Google real problems in 2012.

Contact Details:
3420 E Shea blvd,
Phoenix Arizona 85028