Sensory Networks expands North American sales force and launches Online Store

Sensory Networks appoints security industry veterans: Burt Hadlock and Greg Gavalakis, and launches an online store to meet rapidly increasing customer demand

Sensory Networks, the leader in acceleration technology for network security applications, today announced that security industry veterans Burt Hadlock and Greg Gavalakis have joined their US sales team, as Sensory Networks also launched the industry's first Online Store to cope with rapid increases in customer demand.

Burt Hadlock has been appointed Senior Director for North American Sales, responsible for OEM sales and channel management in North America. Burt brings over 20 years of sales management experience in the networking OEM industry. Prior to joining Sensory Networks, Burt previously held sales management positions at Tundra Semiconductor, Vitesse Semiconductor, and LSI Logic.

Greg Gavalakis has been appointed Director for Strategic Sales, responsible for supporting customers in the western half of the US, and has worked for leading security and computer companies Safenet, Raytheon, TI and IBM. Originally an ASIC designer, he brings over 15 years of security and computer experience to Sensory.

The Sensory Networks Online Store provides Systems Integrators (SIs), Value-Added Resellers (VARs), Original Equipment Manufacturers (OEMs), Original Design Manufacturers (ODMs), Application Developers, and Independent Software Vendors (ISVs) with rapid, cost-effective access to Sensory's leading range of products. It can be accessed at https://store.sensorynetworks.com.

"We are very pleased to have both Burt and Greg join Sensory as part of our global sales and marketing expansion. Their experience and outstanding track records make them great additions to the team," said Matt Barrie, CEO for Sensory Networks. "We are experiencing unprecedented demand in the OEM and ODM markets, as well as massive interest from the SI, VAR and ASV communities. The Sensory Networks Online Store connects our patented technology and massive suite of applications to device vendors around the globe."

About Sensory Networks
Sensory Networks publishes, markets, and distributes applications for network & security equipment. SAA, our integrated software platform, connects our customers and partners to a marketplace of next-generation network & security services. Our products also include a range of high performance content scanning PCI acceleration cards, 3rd party appliances and threat database & management services. Our extensive ecosystem of published applications includes the leading vendors in Antivirus, Antispam, Antispyware, Content Filtering, Firewalls and Intrusion Detection/Prevention Systems. Headquartered in Palo Alto, Calif., Sensory Networks has regional offices in London, Sydney and Beijing. www.sensorynetworks.com