San Francisco, CA 12/31/2011 3:06:34 AM
News / Business

FaceItPages Unveils Actionable Reporting For Facebook Pages

With the new reporting interface just released by FaceItPages (the popular Facebook Page Tab creation service) ad agencies, marketers, and professionals now have advanced tools that will provide them deeper understanding of the fan activity that happens on their Facebook Business Pages.
 
FaceItPages has long-provided its members with valuable reporting data for installed tabs, but the new reporting interface provides data on every other aspect of a member’s Facebook Page as well. FaceItPages now enables members to see detailed activity data that will enable them to effectively evaluate their Facebook marketing campaigns. The "Page Insights" report is a powerful tool that reveals the number of people talking about a Page, and even drills down into the data to provide age/gender, type, location metrics. Members can view impressions by type; such as, organic, paid sources &c, as well as find out where Page "Likes" are coming from. There is also the ability to view activity coming from and being sent to a member’s domain (website).

Additional reporting details enable FaceItPages members to see engagement on their Wall, Tabs, Mentions, and Notes. For example:

Wall Posts: Displays number of "Likes", negative feedback, impressions, and engagement for each post.

Page Tabs: Displays total tab views, total links clicked on the tab, and count of leads received through the tab. Members will also be able to "drill down" to see the details for their views, clicked links and leads.

Mentions: Displays fan posts to the Wall with the count of "Likes" and comments displayed for each.

Notes: Similar to Wall posts, this displays the number of "Likes", negative feedback, impressions, and engagement on notes.

"The ability to more accurately assess their overall marketing campaign in this space allows members to make actionable decisions that better insure their continued success", said Misty Lackie, CEO of Go Smart Solutions, LLC, the parent company of FaceItPages. "As with all our previous added features and tools, I believe this will quickly prove to be another well-received addition that our members have come to expect from FaceItPages".

The extensive reporting interface is available to Agency and White Label members.

FaceItPages offers more than 20 different Facebook applications and premium customizable templates for Facebook Pages. With layouts for different business categories, module-style templates, and several different color and theme choices, users are quickly able to create a custom design and install it on their Facebook Page. Applications from the service include Timeline Cover Creator, Map It, Email Form, Fan Gate, Product Gallery, and integration for Scribd, SlideShare, Google Analytics, and more.

FaceItPages is part of the Go Smart Solutions, LLC ad service family. Its user-friendly self-service platform is available for businesses, ad agencies, and marketers to create professional Facebook Business Pages that include videos, pictures, company profiles and branded themes.