Rochester, NY 7/9/2009 11:08:48 AM
After Hours Report - CSCO - Cisco Systems Provides way for Media to Control Content Management - Sourced WhisperFromWallStreet.com
Cisco Systems, Inc.
After Hours Report - CSCO - Cisco Systems Provides way for Media to Control Content Management - Sourced WhisperFromWallStreet.com
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Cisco Systems, Inc.,CSCO
Media companies, take heart: Cisco Systems Inc. (Nasdaq: CSCO) says it's coming to the rescue. Cisco says the Eos platform provides a way for media to recapture control of their content management, Internet audience development, and media distribution from the likes of Apple Inc. (Nasdaq: AAPL) and Google (Nasdaq: GOOG). "What my hope is, is that Cisco is going to be able to come in because we're trusted, and we don't compete with these [content owners], and we can come up with a strategy where these people are actually making revenues -- that's our basic pitch," says Dan Scheinman, senior vice president and general manager of the Cisco Media Solutions Group. Cisco has discussed Eos for about a year and half, and the platform got its official debut at CES in January. (See Cisco Takes On New Media and Cisco Goes Content Crazy.) Today, Cisco gave a more in-depth look at Eos from the Media Solutions Group's downtown San Francisco offices -- located in China Basin and literally next door to the San Francisco Giants ballpark. (The group also has a presence in San Jose.)
About
Cisco Systems, Inc. designs, manufactures, and sells Internet Protocol (IP)-based networking and other products relating to the communications and information technology industry worldwide. The company offers routers that interconnect IP networks and moving information between networks; switching systems, which provide connectivity to end users, workstations, and servers; application networking solutions; home networking products, such as voice and data modems, network cards, media adapters, Internet video cameras, network storage, and USB adapters; and Cisco security solutions to protect information systems. It also provides storage area networking products that deliver connectivity between servers and storage systems; unified communication products, which integrate voice, video, data, and mobile applications on fixed and mobile networks; video systems, including digital set-top boxes and digital media technology products; and in-building and outdoor wireless networking products.
Last Trade: 18.13
Day's Range: 17.82 - 18.33
52wk Range: 13.61 - 25.25
Volume: 53,554,633
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