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Today’s Hot Stock is Nexplore Corp. (OTC: NXPC)
Detailed Quote: http://www.otcpicks.com/quotes/NXPC.php
Company Blog: http://www.otcpicks.com/nexplore/index.php
Company Profile: http://www.otcpicks.com/nexplore/nexplore.htm
NeXplore Corporation (OTC: NXPC) improves the online experience by providing Web tools and destinations that empower people to drive and define a World Wide Web perfectly suited for their unique needs, interests and online pursuits. For advertisers, NeXplore offers a full array of search, display and interactive advertising products to reach and engage targeted consumers. For more information about NeXplore Corporation, visit http://www.nexplorecorporation.com/.
March 6 - NeXplore Expands Marketing Partnership With Arena Media Networks
NeXplore Corporation (PINKSHEETS: NXPC) today announced an expanded marketing partnership with Arena Media Networks (AMN) to promote the company's recently launched search engine, NeXplore(TM) Search, an innovative Web 2.0 search destination optimized for a superior end-user experience, rich-media display and social network integration.
Under the terms of the expanded relationship, a series of 45-second video ads showcasing signature features of NeXplore Search will run on hundreds of AMN's 50-inch digital plasma displays strategically located in high-traffic areas of eleven National Basketball Association and National Hockey League arenas across the country. The ads will run throughout the remainder of the NBA and NHL seasons, including all divisional playoff games, the NBA championship games and NHL Stanley Cup finals.
NeXplore Search AMN ads are expected to generate an estimated 78 million impressions throughout the 2008 NBA and NHL seasons as the campaign runs at the following premium venues:
-- TD Banknorth Garden,
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-- Oracle Arena,
-- Conseco Fieldhouse,
-- The Charlotte Arena,
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-- Prudential Center,
NeXplore first teamed with AMN in July 2007, executing a teaser campaign to create buzz in support of the pending launch of NeXplore Search. The campaign ran through the second half of the 2007 Major League Baseball season (including playoffs and the World Series) and generated an estimated 18 million targeted impressions.
"We were tremendously pleased with the results of our first ad campaign with Arena Media Networks. There is no doubt that NeXplore ads running on AMN's digital displays, which are strategically placed in direct sight lines at premium venues, make a memorable and positive brand impression on a highly influential demographic group," said Scott Grizzle, chief marketing officer for NeXplore Corporation.
Grizzle added, "Now that NeXplore Search Public Beta has been successfully launched, the time is perfect to pull the trigger on a second campaign that is larger in scope but still sharply focused on the sports enthusiast, a demographic that we believe represents early adopters of new technology who are highly influential among their peers. Our goal is to grow traffic and win converts to the NeXplore Search experience. This expanded relationship with AMN will help us achieve this objective."
Founded in 2003, Arena Media Networks owns and operates the nation's largest network of digital displays in sports and entertainment venues across the
"Today's marketers are increasingly challenged to connect in a meaningful way with customers. AMN leverages sight, sound and motion to capture the attention of a key demographic," said Art Williams, co-founder and chairman of Arena Media Networks. "We are very excited to expand our partnership with NeXplore, and we are committed to helping this innovative company achieve its growth goals."
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Forward-Looking Statement: This press release includes "forward-looking statements" within the meaning of the federal securities laws, commonly identified by such terms as "believes," "looking ahead," "anticipates," "estimates" and other terms with similar meaning. Although the Company believes that the assumptions upon which its forward-looking statements are based are reasonable, it can give no assurance that these assumptions will prove to be correct. Important factors that could cause actual results to differ materially from the Company's projections and expectations are disclosed in the Company's filings with the Securities and Exchange Commission. All forward-looking statements in this press release are expressly qualified by such cautionary statements and by reference to the underlying assumptions.
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