In the company’s news yesterday,
The Fight Zone Inc. announced that Emerging Growth Research, LLP has published a research report highlighting investment opportunities within the rapidly growing market for mixed martial arts. The report covers specific reasons why MMA is one of the fastest growing sports worldwide as well as The Fight Zone’s potential within the industry.
“MMA is grabbing the attention of young male teenagers before they are able to develop an interest in traditional ’stick and ball’ sports. While the NBA dominates urban youth sports culture, MMA is beginning to dominate suburban youth sports culture. Purchasing power among American suburban youth outpaces that of their urban counterparts to a significant degree. This accelerating trend has advertisers and clothing companies especially excited,” commented the report’s author Joseph Noel, principal analyst at Emerging Growth Research, LLP.
He continued, “There is a compelling argument that MMA has already eclipsed boxing and will likely do the same to hockey by mid-2009. We strongly believe the mixed martial arts industry will continue to see strong growth over the coming years.”
Lloyd Vickers, President and CEO of The Fight Zone, Inc., stated, “We are excited to have been included in the new research report and to have received such a strong stock rating. As the number of MMA fans continues to boom and as leading corporate sponsors move toward the sport, we believe our business will continue to grow. It’s a very exciting time for all of us at The Fight Zone and for everyone involved in the business of mixed martial arts.”
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